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For corporations, businesses, institutions and organizations interested in targeted online messages to upscale black markets in the USA, Canada, Europe, Africa, the Caribbean, Latin America and Australia, The Black World Today (www.tbwt.com) offers unparalleled value. Exclusive sponsorship of various sections of the TBWT site as well as general banner and button advertising are affordable and effective means of reaching these markets in the USA and in over 70 countries around the world.
TBWT receives over 2 million page views per month with some 225,000 unique visitors logging on to the site each month. Traffic is steadily growing with the number of page views and unique visitors expected to double by the middle of 1999.
Demographics of TBWT’s readers:
Gender-----60% male, 40%
female
Income-----$55,000 (median)
Age range------25-50 years
Education------70% with college and university degrees
Professions----Educators, doctors, lawyers, engineers, computer scientists, writers,
journalists etc.
Homeowners---60%
Areas available for sponsorship:
Business
Calendar
Chat
Commentaries
News
Sports
Entertainment
Features
Radio and Video Center
Technology
Our philosophy towards sponsorship is to provide a marketing platform that goes beyond the banner advertisement. We encourage advertisers and their agencies to work with us to create a custom advertising program that will provide the best opportunity to sell products and services to our audience.
The Black World Today is eager to work with you and answer any questions about our site, our audience and available advertising opportunities. Please contact:
Mike Codrington, Sales Manager at 410 539 6547 or email mcodrington@tbwt.com
Specials:
The following three areas of TBWT are also available for sponsorship---Learning Center (TBWT’s distance learning program), History and Racism. Since content and timelines on these areas are flexible and easily adaptable to the needs and interests of potential sponsors rates and other terms of sponsorship are negotiable.